diff --git a/services/veles/frontend-deployment.yaml b/services/veles/frontend-deployment.yaml
index 95ef9e91f..0b914b897 100644
--- a/services/veles/frontend-deployment.yaml
+++ b/services/veles/frontend-deployment.yaml
@@ -49,7 +49,7 @@ spec:
       containers:
         - name: frontend
           image: registry.bstein.dev/veles/veles-frontend:0.4.1 # {"$imagepolicy": "veles:veles-frontend"}
-          imagePullPolicy: IfNotPresent
+          imagePullPolicy: Always
           ports:
             - name: http
               containerPort: 8080